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The Power of Persuasion
The Power of Persuasion...
The ability to influence and persuade others is a critical skill if you’re in business. Dr Robert Cialdini, who wrote this article...
The Influencing Skills of Barack Obama
The Influencing Skills of Barack Obama...
Barack Obama is undoubtedly one of the greatest influencers of modern times. His accomplishment in going from a relative unknown...
The Perplexing Nature of Generation Y
The Perplexing Nature of Generation Y...
If you’re in business you need to understand the nature of the people born between the early 1980’s and the mid 1990’s, who...
An Unusual But Highly Effective Marketing Technique
An Unusual But Highly Effective Marketing Technique...
The story that follows shows you what phenomenal results you can achieve once you start to truly appreciate yourself and/or your...
Innovation is the key
Innovation is the key...
The time to innovate is now. It is widely understood that the current global economic downturn is one of the most severe of the past...
The most prolific product ever seen
The most prolific product ever seen...
In the last few years we’ve experienced a world of rapid change brought about by the internet, writes Robert Clay of Marketing...
Opportunity in adversity
Opportunity in adversity...
Want to know what makes Apple CEO Steve Jobs tick? Here is a fascinating insight. It was an address he famously gave on June 12,...
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