This post is about charging what you’re worth, with a great lesson on pricing from the Late Pablo Picasso. Too many products or services are seen as being very similar to others and as a consequience are treated as commodities. When that happens your prospects and customers will shop around and whoever charges the best price for that product or service tends to win the business. But if you can set your product or service apart from all the others out there, you can charge what your product or service is really worth […]

35 Great Articles, Nov 12-19
Here is this week’s Linkfest, a quick burst of 35 hand-picked articles from 12-19 November 2011 for you to digest over the next few days. They’re all articles and stories I’ve particularly enjoyed or from which I’ve gained useful insights as part of my daily routine of keeping abreast of the latest thinking and developments from multiple sources. Topics include marketing, social media, entrepreneurship, technology, innovation, mobile and more. I hope you enjoy these articles and find them useful and interesting. Click on the headings in the main article to go to each story.

32 Great Articles From The Past Week
Here are some links to some of the great articles I’ve enjoyed over the past week. As an avid reader and someone who keeps abreast of the latest thinking, I consume vast quantities of information each week from a wide range of carefully curated sources. Now, time permitting, I hope to share some of my personal picks each week via this “Linkfest”. I do hope you enjoy these articles and find some of them useful and interesting.

A Sister’s Moving Eulogy for Steve Jobs
In this post I want to share with you the most touching of the many tributes I’ve read following Steve Jobs’ sad passing. It was a eulogy written and delivered by his biological sister, Mona Simpson, during his memorial service on October 16, 2011 at the Memorial Church of Stanford University. What can I say about this amazing eulogy? It was one of the most powerful, touching, intimate and heartbreaking pieces I’ve ever read. It is a must-read piece that almost ranks right up there with Steve’s own famous Stanford address […]

5 Hidden Habits of ineffective people
Do you ever allow yourself to get distracted? Do you ever allow others to set your agenda for the day? Do you ever find your day being consumed by tasks that take you no closer to your end goal or objective? Do you know which tasks are important for reaching your goal? For that matter, can you even state your goal? I ask because I read a superb post today on Quora by Chris Wake the founder of Spotwag a new startup in the San Francisco Bay Area. His piece is titled “Hidden Habits of ineffective people” and I couldn’t resist sharing it with you […]
What does Marketing Wizdom Do?
We don’t offer one-to-one consulting, we don’t do marketing for anyone and we don’t provide any marketing services. We do run a 3-day Quantum Leap Workshop where business founders learn how to create breakthrough marketing results. In addition we mentor groups of business founders, drawn from the top 1% of entrepreneurs, into market leadership in their fields. Each group attends a retreat every 3 months, and participation is by invitation only.
-
How I created 3 great websites in 2 days March 17, 2010 -
Why 8% of sales people get 80% of the sales June 13, 2009 -
Marketing your business in our age of mass empowerment November 18, 2010 -
Do not use Twitter for business July 9, 2010 -
The forgotten cost of discounting June 23, 2009 -
Million dollar copywriting tips July 2, 2009 -
From temp to business owner … my tribute to an amazing lady July 6, 2010 -
LinkedIn: 100 Million can’t be wrong! July 1, 2009 -
7 steps to a killer social media plan May 23, 2010 -
What’s your definition of marketing? February 15, 2010
-
What Picasso can teach you about pricing November 21, 2011 -
35 Great Articles, Nov 12-19 November 19, 2011 -
32 Great Articles From The Past Week November 15, 2011 -
A Sister’s Moving Eulogy for Steve Jobs November 4, 2011 -
5 Hidden Habits of ineffective people November 3, 2011 -
How I use Twitter October 30, 2011 -
5 Ways to Get Results on LinkedIn October 26, 2011 -
How to be credible when you connect on LinkedIn September 20, 2011 -
Is your brain damaging your business? June 20, 2011 - Apple’s Final Humiliation Of Microsoft January 27, 2011
- Don’t Dismiss Networking – Instead, Do It Properly « Clintelica – Network CRM: [...] throw away a bad apple from a basket full of...
-
Robert Clay: Hi Shayna, Seems like you're very organised, and ...
-
Shayna: Granted, my business isn't exactly huge yet, but ...
-
Robert Clay: Interesting perspective, Andrew. Thank you for tak...
-
Andrew Sillis: This might be useful in some contexts but I wonder...
-
Robert Clay: Thank you for your comments, Sarah, and my apologi...
-
Robert Clay: Thank you for your comments, Alan, and my apologie...
-
Robert Clay: Hi Sheyl, Thank you for your comments, and my apol...
-
Robert Clay: Thank you for your comments, Robin, and my apologi...
-
Robert Clay: Hi Brian, Thank you for your comments,and my apolo...
Download your free book now
Visitor Map
Each dot represents the location of a recent visitor to this site. Since July 2009 this site has welcomed more than 1 million visits from 168 countries





