Here is this week’s Linkfest, a quick burst of 35 hand-picked articles from 12-19 November 2011 for you to digest over the next few days. They’re all articles and stories I’ve particularly enjoyed or from which I’ve gained useful insights as part of my daily routine of keeping abreast of the latest thinking and developments from multiple sources. Topics include marketing, social media, entrepreneurship, technology, innovation, mobile and more. I hope you enjoy these articles and find them useful and interesting. Click on the headings in the main article to go to each story.

35 Great Articles, Nov 12-19

32 Great Articles From The Past Week
Here are some links to some of the great articles I’ve enjoyed over the past week. As an avid reader and someone who keeps abreast of the latest thinking, I consume vast quantities of information each week from a wide range of carefully curated sources. Now, time permitting, I hope to share some of my personal picks each week via this “Linkfest”. I do hope you enjoy these articles and find some of them useful and interesting.

A Sister’s Moving Eulogy for Steve Jobs
In this post I want to share with you the most touching of the many tributes I’ve read following Steve Jobs’ sad passing. It was a eulogy written and delivered by his biological sister, Mona Simpson, during his memorial service on October 16, 2011 at the Memorial Church of Stanford University. What can I say about this amazing eulogy? It was one of the most powerful, touching, intimate and heartbreaking pieces I’ve ever read. It is a must-read piece that almost ranks right up there with Steve’s own famous Stanford address […]
As Apple Beats Microsoft’s Third Quarter Revenues, is its lead already insurmountable?
Several years ago, when the notion was still highly improbable to many, I read that Apple was on a growth trajectory that would likely result in them overtaking Microsoft in 2010. Well that’s now happened, and how! First of all Apple took a commanding 70%+ share of the global music player market, then 92% of [...]

Innovation is the key
The time to innovate is now. It is widely understood that the current global economic downturn is one of the most severe of the past 100 years, writes Robert Clay of Marketing Wizdom. While some believe that people (and the media) talked the downturn into existence, the realities must still be acknowledged. Major banks and [...]

Opportunity in adversity: Steve Jobs delivers an inspiring talk
Want to know what makes Apple CEO Steve Jobs tick? Here is a fascinating insight. It was an address he famously gave on June 12, 2005 to a graduating class at Stanford University. This talk greatly inspired me when I first came across it, and still does. At a time when so many businesses and individuals are [...]
What does Marketing Wizdom Do?
We don’t offer one-to-one consulting, we don’t do marketing for anyone and we don’t provide any marketing services. We do run a 3-day Quantum Leap Workshop where business founders learn how to create breakthrough marketing results. In addition we mentor groups of business founders, drawn from the top 1% of entrepreneurs, into market leadership in their fields. Each group attends a retreat every 3 months, and participation is by invitation only.
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How I created 3 great websites in 2 days March 17, 2010 -
Why 8% of sales people get 80% of the sales June 13, 2009 -
Do not use Twitter for business July 9, 2010 -
Marketing your business in our age of mass empowerment November 18, 2010 -
The forgotten cost of discounting June 23, 2009 -
Million dollar copywriting tips July 2, 2009 -
From temp to business owner … my tribute to an amazing lady July 6, 2010 -
LinkedIn: 100 Million can’t be wrong! July 1, 2009 -
7 steps to a killer social media plan May 23, 2010 -
What’s your definition of marketing? February 15, 2010
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What Picasso can teach you about pricing November 21, 2011 -
35 Great Articles, Nov 12-19 November 19, 2011 -
32 Great Articles From The Past Week November 15, 2011 -
A Sister’s Moving Eulogy for Steve Jobs November 4, 2011 -
5 Hidden Habits of ineffective people November 3, 2011 -
How I use Twitter October 30, 2011 -
5 Ways to Get Results on LinkedIn October 26, 2011 -
How to be credible when you connect on LinkedIn September 20, 2011 -
Is your brain damaging your business? June 20, 2011 - Apple’s Final Humiliation Of Microsoft January 27, 2011
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Robert Clay: Hello Kristen, thank you for your comment. Yes I a...
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Kirsten Osolind: Hmm. Sounds like you are speaking about "business...
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Robert Clay: Hi Shaleen, glad the article resonated with you. L...
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Robert Clay: Hi Rod,Apologies for the delay in responding. I ...
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Rod Stobo: Robert, I'm concerned this makes discounting soun...
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Shaleen Sinha: I believe this is the first time I have ever bothe...
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Robert Clay: Yes Doug, differentiation is a challenge for most ...
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Robert Clay: Hi Giles, yes I agree. £95 might seem like a lot ...
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Doug Brockway: Knowing where to precisely hammer the nail is inde...
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Giles Farrow: Economists will tell you that in a perfect market,...
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