This first Lesson on Taking Your Business to Market Leadership is about the geometry of business growth. It involves growing your business in three dimensions simultaneously, instead of the more usual one dimension. It’s a simple but powerful concept that isn’t known, understood or applied by 98% of entrepreneurs, yet it’ll help you to double or triple your business growth and outperform your competition while at the same time reducing the amount of time, effort, manpower, money, stress and risk by up to 80%.
This article and video show you how you can make more profitable sales. It looks at your sales and marketing methods, processes and costs, the value of empowering your team and how when Ford did that they achieved 10X more profitable sales. It also considers the real cost of giving discounts what else you can do to make more profitable sales and how one company gained 900% more profitable sales by reducing the discounts it gave by 25%.