Is your brain damaging your business?
Why do so many senior people struggle to delegate key tasks even when they know they are limiting growth by being the bottleneck in their business? The latest scientific evidence shows that it’s not only down to skill; it’s their brain getting in the way. There is always a lot more to be done in a day than you can achieve by yourself, and the key to success is knowing what to let go of. But letting go creates uncertainty, and your brain hates uncertainty almost more than anything else.
How to Increase Online Sales by Increasing Website Conversion Rates
Your website is one of the most important components in your business these days. But to be effective it needs to meet the needs and provide the information needed by any of your prospective clients when they’re researching the alternatives. A lot of websites, unfortunately, fall well short of this in ways that include: failure
Are nice customers ruining your business?
This is a short story I always used to tell in my Quantum Leap workshops when talking about customer retention and complaints. It was always well received, so I thought I’d share it with you here: I’m a nice customer. You all know me. I’m the one who never complains, no matter what kind of service
11 easy steps to a best-selling podcast on iTunes
Every day, your customers, prospects, and employees are inundated with information from e-mail, voicemails, spam and memos. So how do you get your important messages across to them in a way that doesn’t get lost in all of that noise? The answer is podcasts. Podcasts are the new way of distributing audio content. They are audio or video recordings that your prospects and customers can subscribe to, receive, download, listen to, or watch using a computer, iPod, M3 player, iPhone, iPad or smartphone […]
From temp to business owner … my tribute to an amazing lady
Unusually for me, this post is not about marketing strategies. Instead I want to tell you about an amazing and inspiring person who has touched my life and left an indelible impression. Her name was Beryl Miller. She was someone we can all learn from. She was my PA in my first two businesses, and a short while ago, sadly, she lost an 18 month battle with cancer. Beryl was a remarkable person. Although she can’t be with us any more, I hope her example will inspire you […]
Is Relationship Selling Dead?
This excellent guest post by Jill Konrath, author of SNAP Selling and Selling to Big Companies, hits the nail on the head. She perfectly describes the challenges you face when trying to sell to businesses in today’s pressured world. And she kindly agreed to share the piece with you here. So is relationship selling dead? It sure
Seth Godin’s Social Media Experiment
Viral growth in social media outpaces large numbers of faux followers said Seth Godin in one of his best ever blog posts today. The following piece was published by Jamie Turner, Editor-in-Chief of 60secondmarketer.com, and is reproduced here with his kind permission: Seth Godin wrote a terrific blog post today. He discussed the propensity for
How to combine personal and professional online without pissing people off
How do you combine personal and professional online without pissing people off? This guest post has been contributed by Monica O’Brien, author of the book Social Pollination: Escape the Hype of Social Media and Join the Companies Winning At It. Social Pollination provides a strategic blueprint that helps businesses leverage social media for crazy growth!
How to Deal with Information Overload Brought on by Social Media
Are you trying to figure out how to deal with influx of data arriving at your doorstep via social media tools like Facebook, LinkedIn, Twitter, YouTube and others? So is Christopher Carfi, CEO & Co-Founder of Cerado,who submitted this blog post for members of Jamie Turner’s 60 Second Marketer community. It is now republished here, with Jamie’s kind
Starting a Blog? Here are 10 Things to Keep in Mind.
There are a number of things to keep in mind when you start a blog. This excellent post by Jamie Turner was featured on his excellent blog 60secondmarketer.com and is now republished here, with Jamie’s kind permission … Are you thinking about starting a blog? If so, there are several things you should keep in mind. Here are
9 Ways People Respond to Your Online Content
The combination of blogs and social media have transformed publishing and communication beyond recognition in the past 2-3 years. This excellent post by Rajesh Setty, an entrepreneur, author and speaker based in Silicon Valley, was originally featured by Jamie Turner on his excellent blog 60secondmarketer.com. It was republished there with Mr Setty’s permission. The post is called
The Perplexing Nature of Generation Y
If you’re in business you need to understand the nature of the people born between the early 1980’s and the mid 1990’s, who now make up approximately 20 per cent of the workforce and are vital to our economic future. This fascinating article on Generation Y was written by Dr Charles Woodruffe of business psychology consultancy Human Assets Ltd
What the Pecha Kucha?
Pecha Kucha is a presentation method, developed in Japan, that is reputed to improve audience attention. It is a method of presenting that ensures both content and length are kept short and to the point, hence the claim of ending the nightmare we’ve all experienced – death by PowerPoint.
Patience & Persistence: Two Drivers of Sales Success
Skip Weisman of Weisman Success Resources Inc., recently paid me the great compliment of writing the following post in his Champion Organizations blog, writes Robert Clay of Marketing Wizdom. It was inspired, he says, by a post I had previously written: Why 8% of sales people get 80% of the sales. I read it, liked it
An Unusual But Highly Effective Marketing Technique
The story that follows shows you what phenomenal results you can achieve once you start to truly appreciate yourself and/or your products and services. It comes from Bernadette Doyle, Ireland’s leading marketing maven. I liked it so much that I asked her permission to reproduce it here in its entirety for you to read, and
LinkedIn: 100 Million can’t be wrong!
If you’re in business there’s a good chance that you’re either a member of LinkedIn, or have at least been invited at some point to join. Lot’s of people join LinkedIn but really don’t really understand what it is for; how to use it; what it’s good for; what the benefits are; or how to leverage it. The aim of this post is to give you a simple understanding of what LinkedIn can do for you and get you up to speed quickly on the absolute basics to save you time when you use this powerful online networking tool […]
Programming brings many happy returns
